Get senior marketing and sales leadership, backed by AI-powered execution, without the cost, delay or complexity of hiring full-time executives.
5th Generation Digital helps growing Australian businesses sharpen their positioning, build a predictable pipeline and turn sales and marketing into one measurable growth engine.
At the beginning, sales and marketing are usually handled by the founder, a salesperson, a freelancer or an agency.
Then the business grows.
Suddenly you have a website, social media, advertising, email, sales campaigns, content, CRM systems and AI tools, but no one senior person bringing it all together.
You may recognise the signs:
You don't need a bigger team.
You need better sales and marketing leadership and a smarter way to execute.
5th Generation Digital gives you an experienced fractional sales and marketing leader supported by AI-enabled research, content, analytics and operations. You get the strategic thinking of a senior executive with the execution capability of a much larger team.
Positioning, market strategy, ICPs, campaigns, go-to-market planning and marketing priorities.
Content, campaigns, sales process, pipeline management, sales enablement and lead generation.
Research, automation, content workflows, analytics, marketing agents and AI adoption.
You’ve built a good company largely through reputation, referrals and sales relationships — but need a more scalable sales and marketing engine.
You need stronger positioning, demand generation, sales enablement and clearer go-to-market execution.
Your website and campaigns generate activity, but you need better conversion, analysis and commercial focus.
Senior marketing leadership: strategy, positioning, demand generation and marketing operations.
Around $10,000 + GST / month
Explore Fractional CMO →A fractional Chief Sales Officer for sales strategy, process, pipeline, team coaching and key deals.
Around $10,000 + GST / month
Explore Sales Leadership →One senior leader accountable for the whole revenue engine, from first touch to signed contract.
Around $15,000 + GST / month
Compare the options →Understand what is working across sales and marketing, what isn’t and where the biggest growth opportunities are.
From $2,500 + GST
Explore the Audit →Turn the priorities from your audit into focused implementation.
Explore the Sprint →Identify where AI can improve marketing productivity, decision-making and execution.
Explore AI Marketing →Fractional market-entry leadership for international software and technology companies building their first presence in the region: entry plan, first reference customers, partners, hiring and handover.
Diagnose
Position
Generate
Convert & Close
Optimise
$25M
Enterprise technology sales delivered in FY20 at Dell.
US$6M+
Asia Pacific revenue built from zero as Neverfail’s first regional hire.
$20K+/mo
Online sales created for an outback tourism destination from a standing start.
80%
Reduction in campaign production time through frontier AI workflows at SCIAR.
Let’s spend 30 minutes identifying where the biggest opportunities are.
Book a Growth Session